Growth & UA Lead
Own paid user acquisition and growth for the HiveShorts app across Meta, Google, TikTok and other channels. Long-term incentives available.
You will
- Set up and run app-install and subscription campaigns with a data-driven, test-and-scale approach.
- Define the creative testing system and brief editors every week.
- Own CPI, retention, ROAS and payback targets, and report them clearly.
- Get tracking and attribution right with our developers.
- Build and mentor a high-performing growth team.
You have
- 3+ years of hands-on UA for short-drama, video, novel, game or other subscription/IAP apps.
- A track record you can show: spend managed, CPI/ROAS achieved, markets run.
- Deep knowledge of Meta, Google App campaigns and TikTok Ads; Southeast Asia or Latin America experience is a plus.
- Business English; Chinese is a plus.